Friday 7 April 2017

How to set up your YouTube Channel and Why Is It important

How to set up your youtube channel:

In this video, we're going to go over how to set up your YouTube channel and why it's important. 
I have my channel up right now. You can see there's a few things that I've done to it that I want you guys to go out there and do to your YouTube channels. Treat YouTube as an extension of your website. You want to brand it. You want to have links out to your website. You want to use it as an asset. A lot of companies set up their YouTube channel and they just don't use it like they need to. I want to show you how to set up a youtube channel , and then why it's important.
First thing you want to do is get your icons, get your branding, get your logos, get your value proposition. Don't just throw up any old image here. Here's the difference: you have this channel right here that's all set up, or you can take a look at this channel that is not. You'd be surprised how many big companies have their channels that just are not set up.
"How to set up your youtube channel "





How to set up your youtube channel:

First thing you want to do is hook up your website. Over here you can see I have a link to my website, I have a link to my social media. You'll want to do that. You can do that by just editing. There's a little icon that will pop up when you're logged in, and you can edit your links. Make sure you have your channel art up, have your value proposition there, and then also a link out. That's first things.
"How to set up your youtube channel"
Next thing you can do is jump over into your channel, and here you will find ... You have to go to video manager. Over on the left-hand side of your channel there's a bunch of options that you want to take advantage of. In your advanced, you can link up your AdWords account, then you can link up your associated website. On top of that, you have channel recommendations, subscriber account. There's branding, do that. Featured content, you'll want to fill all this out. Upload defaults, this can just save you time if you want to have the same hashtags or have the same social media links. Then status feature, there's a few things you'll want to do in here. That is how you set up correctly. 
Now remember, when you upload your videos ... Let's go to this one. Make sure you have a good title tag, make sure you have a good description, make sure you have the right keyword tags. When you upload a video, if you don't fill these things out and do it correctly, it's kind of a waste. You might as well take advantage of it. Something that came out in the last little bit are what's called these end screen annotations. You can set up an end screen, like if you just go over here and click and say, okay, I want another video to pop up. You can put create, let Google choose it, create element, and then you'll have an end screen popup. Got it? That's something you can do, and it works on mobile. Before, annotations only worked on desktop. Now they work on mobile. Take advantage of all that.
"How to set up your youtube channel "
Now let's recap. First thing you want to do is make sure your channel has ... I'm not going to save that right now. Make sure your channel has the icon, cover photos, all your links. When you upload a video, use the right title tag, description tags. On top of that, underneath your channel on video manager ... If you go to video manager, you have these options over here that you might as well take advantage of: the featured content, branding and advance. Got it?
If you have any questions, we're around. You can go check out our website, MarketingHy.com, or YDraw.com if you're looking for an animation video. I also provide a lot of other tutorial videos that are based off of video marketing. Got it?
Thanks for listening. Subscribe to our channel. Let us know what you would like if we're not shooting something that you're trying to find the answers to.

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